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Weight Watchers (WW) (2022)
Redesigning WW's Points
Increase member engagement with Points, helping strengthen retention and the value of WW’s core digital subscription experience.
Drove a 15% increase in Points engagement, strengthening a core driver of member retention across WW’s 2.8M digital subscribers.
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Alteryx (2025)
Optimizing AI Workflows
Agentic streamline ease of building large, complex workflows.
Workflow competition rate decreased by 10% (expected after beta)
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Alteryx (2022 - 2025)
Leading Onyx, our Design System
React system with 750+ global components spanning across 8 cloud products and platform.
System that our 1B ARR company is built on and scales from.
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The Boston Beer Company (2019)
No One is Just One Flavor
Campaign launching Truly’s flavor portfolio—Punch, Iced Tea, Lemonade, Extra, etc.
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Truly's brand growth reached 2.7× the hard-seltzer category growth rate over the 13 weeks, accompanied by a 4-point share gain.